Brands & Audio - All you need to know

Video podcast agency

Podcast definition

What is a video podcast agency ?

A video podcast agency does more than just record: it structures, stages, and orchestrates the distribution of your podcast across all channels. It's a hybrid approach that combines:

  • the power of sound (authenticity, storytelling, immersion),
  • the power of video (visibility, virality, search engine optimization).

At Calliopé, every video podcast project is based on a clear method: strategy, concept, filming, post-production, distribution, and ROI measurement.

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Why choose an agency that specializesin video podcasts
?

With Calliopé, every shoot becomes a content ecosystem, distributed across all your touchpoints.

  • Double your reach by combining YouTube and audio platforms.
  • Boost awareness with authentic and engaging content,
  • Strengthen SEO through titles, chaptering, and transcripts.
  • Create derivative content (shorts, reels, carousels, newsletters, articles).

Whether you are recording an audio podcast, a filmed podcast, an expert interview, or a corporate series, Calliopé Studio adapts to your needs.

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Listening. Understand. Reveal. Listen. Understand. Reveal.

Listening. Understand. Reveal. Listen. Understand. Reveal.

Listening. Understand. Reveal. Listen. Understand. Reveal.

The role of an agency
‍video podcast

A video podcast agency such as Calliopé is involved in every stage of the process:

1.

Framing & strategy

Definition of KPIs (brand awareness, leads, image), persona, tone, visual and audio universe.
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2.

Concept creation

Name, sections, pace, visuals, audio & video guidelines, storyboard

3.

Production & filming

4K multi-camera recording, lighting, set design, sound identity, artistic direction, set management.

4.

Editing & broadcasting

Post-production (editing, mixing, .srt subtitles, graphic design), distribution on YouTube, Spotify, LinkedIn, Apple Podcasts, Deezer.

5.

Orchestration & reporting

Creation of a 90-day plan (reuse of excerpts, carousels, shorts, articles) and KPI dashboard (listens, views, traffic, leads).

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FAQs about apodcast agency ‍

Who is a video podcast agency for?

Our video podcasts are aimed at:

  • B2B companies: expert content, lead generation, influence.
  • Consumer brands: storytelling, image, engagement.
  • Institutions & education: teaching, culture, popularization.
  • HR & employer branding: testimonials, onboarding, corporate culture.

Discover our client projects by sector
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Is video podcasting suitable for internal communication?

Absolutely. It's an effective format for recognizing employees, sharing corporate culture, and modernizing HR communication.

What is the ideal length for a video podcast?

Between 20 and 40 minutes for YouTube, and 1 to 3 minutes for social media clips.

A PROJECT?

A PROJECT?

A PROJECT?

A PROJECT?

A PROJECT?

A project, a question? We're all ears.
With Calliopé, a branded podcast agency, make your voice heard.

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