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Podcast FAQ

Are you curious about podcasts or the audio world in general? Look no further because you'll find the answers here. Our FAQ is constantly updated, so we can assist you with any questions you may have. Don't hesitate to keep coming back to expand your knowledge and become an expert on podcasts.

Where will the podcasts be broadcast?

When it comes to distribution strategy, it is important to consider your targets. CALLIOPÉ can assist you in selecting the most suitable channels for distribution, which could include streaming platforms such as Spotify, Deezer, Youtube, and Google Podcasts, as well as your own ecosystems, such as your websites, intranets, and social networks.

How long does it take to release an audio program?

The deadlines for a program can vary depending on factors such as ambition, the team involved, and artistic direction. Nonetheless, it is advisable to have a consistent schedule for releasing content to experiment with formats and gradually grow the audience with every new episode.

Can podcasts be used for internal communications?

Yes, it is highly recommended to use audio for employer branding purposes, particularly when it comes to employee engagement. Audio is a more flexible format for recording than video, allowing for greater consistency and more efficient internal distribution.

As a B2B targeting entity, I'm curious to know if there is any interest in investing in spoken audio.

Yes. It is important to capture your target audience in their everyday activities such as driving, working, or exercising. CALLIOPÉ can assist with creating impactful and practical content in various formats such as interviews, expert insights, and programs to address your BtoB concerns.

What is the most effective way to share our podcast content on social media?

At CALLIOPÉ, our main content is podcasts. Along with this, we provide an audio player that can be integrated seamlessly into your website. Additionally, we create broadcasting packs specifically tailored to your social media platforms. These packs include teasers and strong clips that can be easily integrated onto Facebook, Instagram, Linkedin, and more.

Is there an entry fee for producing a branded podcast?

At CALLIOPÉ, we don't have entry tickets. Our team adjusts the creative concept based on the budget framework that's been defined. We can pool costs for specific items, and that's why we always approach each project with a global perspective to identify opportunities for optimization.

Before producing on a larger scale, I would like to test the format. Can this be arranged?

At CALLIOPÉ, we collaborate with our customers on a test-and-learn approach. We develop pilot episodes to gather feedback and make necessary adjustments for future programs. This ensures that you can confidently launch your new channel.

I have international targets. How do I use audio?

CALLIOPÉ specializes in creating multi-language programs that cater to diverse audiences. Our programs can be dubbed or produced in multiple languages, depending on artistic direction and audience preferences.

Can podcasts be used for internal communications?

Yes, it is highly recommended to use audio for employer branding purposes, particularly when it comes to employee engagement. Audio is a more flexible format for recording than video, allowing for greater consistency and more efficient internal distribution.

As a B2B targeting entity, I'm curious to know if there is any interest in investing in spoken audio.

Yes. It is important to capture your target audience in their everyday activities such as driving, working, or exercising. CALLIOPÉ can assist with creating impactful and practical content in various formats such as interviews, expert insights, and programs to address your BtoB concerns.

What is the most effective way to share our podcast content on social media?

At CALLIOPÉ, our main content is podcasts. Along with this, we provide an audio player that can be integrated seamlessly into your website. Additionally, we create broadcasting packs specifically tailored to your social media platforms. These packs include teasers and strong clips that can be easily integrated onto Facebook, Instagram, Linkedin, and more.

Is there an entry fee for producing a branded podcast?

At CALLIOPÉ, we don't have entry tickets. Our team adjusts the creative concept based on the budget framework that's been defined. We can pool costs for specific items, and that's why we always approach each project with a global perspective to identify opportunities for optimization.

Before producing on a larger scale, I would like to test the format. Can this be arranged?

At CALLIOPÉ, we collaborate with our customers on a test-and-learn approach. We develop pilot episodes to gather feedback and make necessary adjustments for future programs. This ensures that you can confidently launch your new channel.

I have international targets. How do I use audio?

CALLIOPÉ specializes in creating multi-language programs that cater to diverse audiences. Our programs can be dubbed or produced in multiple languages, depending on artistic direction and audience preferences.

Where will the podcasts be broadcast?

When it comes to distribution strategy, it is important to consider your targets. CALLIOPÉ can assist you in selecting the most suitable channels for distribution, which could include streaming platforms such as Spotify, Deezer, Youtube, and Google Podcasts, as well as your own ecosystems, such as your websites, intranets, and social networks.

How long does it take to release an audio program?

The deadlines for a program can vary depending on factors such as ambition, the team involved, and artistic direction. Nonetheless, it is advisable to have a consistent schedule for releasing content to experiment with formats and gradually grow the audience with every new episode.

A PROJECT?

A PROJECT?

A PROJECT?

A PROJECT?

A PROJECT?

A project, a question? We're all ears.
With Calliopé, a branded podcast agency, make your voice heard.

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