Michelin

Our case studies

Michelin

Michelin

The CONTEXT

Michelin drivers spend their days on the world's roads, and have little opportunity to share their experiences.

Our awards

Issues and challenges

-Creating links between teams.

-Sharing unusual routes to change the way people see the profession and drivers.

Michelin

THE calliope Answer

-A series of episodes in which we meet a number of male and female drivers, to understand their backgrounds, motivations, habits and advice for their daily nomadic lives.

Alternating testimonials and voice-over narration, to put several visions and journeys into perspective in a single episode.

the results

Grab your headphones

A PROJECT?

A PROJECT?

A PROJECT?

A PROJECT?

A PROJECT?

A project, a question? We're all ears.
With Calliopé, a branded podcast agency, make your voice heard.

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